Facebook Has 1 Billion Mobile Users Per Month

Facebook has certainly done well for itself over the years, and even its IPO listing has gone on with decent results. Well, in their latest quarterly earnings report, the folks over at Facebook have brought us word that Facebook is now enjoying a whopping 1.01 billion mobile users on a monthly basis from January through to March, which represented an increase of 34% jump over the previous year.

Facebook themselves made up 17.5% of the $18 billion mobile ad market last year, which is close to one fifth of the pie, and an increase from 5.4% in 2012. It is expected that the mobile ad market will soar to $31.45 billion later this year, where Facebook would lead the way with a 21% bite of the pie. An analyst with eMarketer said, “People are moving to mobile, and Facebook is one of the favorite apps.” To leverage on 1.01 million eyeballs every single month then, is definitely something that Facebook executives ought to think about.