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NICO+, simply a phone
It seems that most Japanese cellphone users are only using 10% of their rather advanced phones’ functionality. That’s a ton of wasted phone. The Willcom NICO+ prides itself on being a phone and nothing but a phone, so help them. With the little exception of e-mail functionality, the NICO+ device is only used to make calls. Many Japanese users spend so much money on these fancy phones, only to use them for e-mail and gaming when they have free time. Why bother when you can get something simple and cheap that can do the same things? May be because the thought of being able to